Pricing & Orchestration for Carriers

Run a Smarter, More Profitable Network

GoodShip centralizes pricing, bid history, contracts, and network performance in a single system of action, combining analytics and workflows to help carriers price RFPs faster and more confidently, deliver better service to customers, and continuously optimize their network.

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Built for Modern Carrier Networks

Unify Your Data

Bring together freight opportunities, market signals, contract data, and network performance into a single system your team can trust.

Instead of working across disconnected tools and spreadsheets, your pricing, sales, and operations teams operate from the same source of truth.

Accelerate Action

Move faster with the data and context you need to act with confidence. Evaluate RFPs, adjust pricing, and respond to market shifts without slowing down.

GoodShip connects insights to workflows so you can price freight faster, align teams, and act on opportunities.

Lower Your Operating Ratio

Improve fleet utilization, win more profitable freight, and maintain high service levels. Identify network gaps, reduce deadhead, and understand lane-level profitability.

With better visibility and coordination, your team can continuously optimize the network and drive stronger performance.

Leading Asset-Carriers Choose Goodship

“GoodShip brings our data, pricing strategy, and operational expertise together in one place, giving our teams the ability to make smarter decisions, strengthen our network, and deliver better outcomes for our customers.”

 — Robert Low, Founder & CEO, Prime Inc.

What’s On Board

RFP Pricing Engine

Evaluate and respond to RFPs with speed and confidence using a platform built specifically for carriers.

GoodShip brings together historical pricing, lane data, and contract context so your team can quickly understand how each opportunity fits your network.

Instead of reacting to bids, you can make informed decisions about where to compete and submit pricing that reflects both market conditions and your operational realities.

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Customer Management

Get a complete view of how you’re performing for every customer.

Track contract compliance, monitor service performance against commitments, and understand which relationships are driving value for your network.

With shared visibility across teams, you can proactively address risks, strengthen key accounts, and grow with customers that align with your strategy.

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Network Analytics

Understand what’s really driving profitability across your network.

Analyze profit per load, uncover cost drivers beyond fuel, and see how each lane impacts balance and utilization.

By surfacing inefficiencies like empty miles and underperforming freight, GoodShip helps you make smarter decisions about how to deploy capacity and continuously optimize your network.

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Revenue Insights

See how your freight mix impacts overall network performance.

Identify opportunities to improve lane balance, increase asset utilization, and prioritize higher-quality revenue.

With clear visibility into how freight flows through your network, your team can focus on freight that strengthens long-term profitability instead of creating downstream inefficiencies.

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Collaboration

Align your pricing, sales, and operations teams around a single source of truth.

GoodShip moves conversations out of email, Slack, and spreadsheets into one system with your bids, contracts, and performance data—so your team can move faster and execute more consistently.

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Meet Laney, Your AI Transportation Analyst

Ask questions about your network and get instant answers. Laney surfaces insights, flags risks, and recommends next steps.

Whether you’re evaluating an RFP, preparing for a customer review, or identifying network gaps, Laney helps your team move faster with confidence.

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You've Got Questions, We've Got Answers

How does GoodShip handle data security and privacy?

GoodShip is built with enterprise-grade security and strict data governance standards. Your data is isolated, protected, and never shared across customers. We ensure that sensitive pricing, contract, and network data remains secure while still enabling your team to generate insights and take action with confidence.

Why has GoodShip expanded to support carriers now?

GoodShip has long supported carriers through shipper-led procurement and scorecarding, and many have asked for a platform built specifically for their needs. This expansion is a natural next step, bringing the same orchestration, intelligence, and automation used by shippers to the capacity side of the market, with purpose-built tools for carriers.

Can GoodShip help us decide which RFPs to pursue?

Yes. GoodShip evaluates opportunities based on network fit, cost structure, and historical performance so your team can prioritize the freight that aligns with your network. This helps you focus on bids that improve utilization and profitability instead of spreading resources across low-value opportunities.

Can we track customer performance and contract compliance?

Yes. GoodShip gives you visibility into how well you’re performing against customer commitments, including contract compliance and service expectations. You can identify risks early, address issues proactively, and ensure your network stays aligned with customer requirements.

How does Laney work, and is it included?

Laney is GoodShip’s AI Transportation Analyst that allows your team to ask questions and instantly receive insights, reports, and recommendations. It’s embedded directly into the platform, making it easy to access intelligence without switching tools. 

Run a Smarter, More Profitable Network

Win more of the right freight, improve fleet utilization, and deliver better outcomes for your customers with GoodShip.