KBX Logistics set out to solve a challenge many transportation teams face: having more data than they know how to use. While the organization had access to large volumes of freight information, turning that data into clear, actionable insight remained difficult.
For Jamie Hess, Vice President of Operations, Engineering & Digital Portfolio, the goal was to transform data from something the team simply managed into something that actively drove decisions. With more than two decades in the transportation industry, Jamie recognized that the real opportunity was not collecting more data, but creating clarity around what the existing data meant.
Before implementing GoodShip, KBX Logistics faced a common challenge across transportation organizations: an overwhelming amount of data without a clear way to translate it into action.
The company had access to information across its freight network, including spend data, service metrics, and operational insights. However, understanding what those data points were truly saying required significant effort. Teams often spent more time analyzing or validating information than actually acting on it.
As Jamie explained, “We have so much data… it was hard for us to understand and get clarity on what that data was telling us.”
Without a clear view of where opportunities existed, identifying savings, benchmarking against the market, and executing procurement strategies became more complicated than it needed to be. KBX needed a way to simplify that complexity and turn data into meaningful insight that could guide decision-making.
KBX ultimately chose GoodShip because of both the strength of the platform and the collaborative partnership behind it.
From the beginning, the relationship felt like a true partnership. Jamie described GoodShip as a team willing to invest alongside KBX and work closely to ensure the platform delivered value for their specific needs. That collaborative approach made it easier for KBX to adapt the system to their workflows and operational goals.
The platform itself provided a clearer, more structured way to analyze freight data. KBX now uses GoodShip primarily to monitor market benchmarks, uncover opportunities to reduce freight spend, and execute bids more effectively within the carrier market. By consolidating insights and procurement tools into one environment, the platform allows the team to move from analysis to action more quickly.
GoodShip has also helped bring procurement and operations closer together. Teams that previously relied on separate data views now work from the same insights, enabling them to collaborate more effectively as they evaluate opportunities across the network.
The most immediate impact for KBX Logistics has been speed and confidence in decision-making. Instead of spending time debating data accuracy or interpreting reports, the team can focus on identifying opportunities and acting on them.
GoodShip surfaces insights in a way that highlights where savings opportunities exist, allowing teams to respond quickly. As Jamie noted, the platform displays data in a way that pushes notifications to the team, showing where they can be creative and drive additional savings.
Beyond internal efficiency, GoodShip has also improved the way KBX works with its customers. The insights generated by the platform have enabled the company to initiate more strategic conversations about how operational adjustments could unlock value.
